by Lance on November 16, 2011
Use Event Programs to Share Family Memories for the Holidays
It’s that time of year again! As the holiday season approaches, everyone runs around like crazy trying to buy the right gifts, decorate their homes, make plans for relatives to visit, and get everything ready for that special time. It can be hectic to say the least, and at the end of the day we all try to remember that the holidays are first and foremost a time for family and sharing.
One of the most special things about the holidays is that we get to catch up and connect with family, near and far. But what if the whole family can’t make it to share those special times and get all the good gossip? Money is tight in many households across the nation these days, and not everyone can afford to see their loved ones, especially when we factor in rising travel costs.
How to Stay in Touch
There are plenty of unique ways to stay in touch loved ones that can’t make it to town for the holidays. Many people choose to print and send out personalized holiday cards to the family members and friends they can’t see. This is a great option to stay connected with those that can’t make it to visit.
Don’t Break My Budget
We all have a budget to watch, especially with the current economy. Even though you want to keep in touch with out-of-town family during the holidays, you don’t want to spend too much. Printing event programs as holiday cards is an easy solution. Event programs start at only $0.40 per program. They are printed in full color and can be custom designed so you can share your family memories in style and at a low cost.
You Have Options
You can choose to include almost anything in your family’s event program. Tell a story about the award-winning project that your son turned in for the school science fair, or recount the highlights from the last year so that relatives know what’s been going on with the family. Include plenty of recent pictures so that everyone can see how the kids are growing up more and more every day.
Design Your Own
Work with expert graphic designers to create a unique design for your holiday event program that fits your specific wants and needs. Don’t worry if you have a lot of stories to share or a big family to show off, because event programs can be printed anywhere between 4-64 pages long. Beautifully laid out and professionally done, event programs are a great way to share your family memories this season.
by Lance on October 20, 2011
Use Event Programs for Lasting Recognition
In a world where globalization increases day by day and consumers are offered more and more diverse ways to spend their cash than ever before, it can be a challenge to find new and exciting ways to stick out among the competition. There are many different ways to go about getting people’s attention, and an organization may choose to advertise a certain way in order to fit their specific needs.
It all depends on how an organization plans to retain lasting recognition. A strategic yet subtle way to stick out in people’s minds, whether they are potential investors, customers, future employees or one of the general public, is to print event programs. There are a number of different reasons an organization may have these printed.
1. Show off to Visitors
If an organization has a large or impressive facility, one way to retain recognition among the competition is to print event programs. These can be easily handed out to visitors, and also serve as a keepsake that can be taken with them after their visit. In the case of a large facility, including a map can be useful and helpful as a kind of tour guide. Include pictures from local or remote facilities so visitors have an organized printed booklet with key highlights to admire and show to others as well.
2. Investor Recognition
It may be important for a company that relies on investor funding to give credit where it is due. Attract other investors to your company by dedicating a portion of an event program to current investors. This way, current investors can feel confident and appreciated when they see their names listed, and future investors may be interested in hopes of getting their own names on that list. Whether hosting a convention, having a few guests in town or just attending the random visitor, showing people that your investors matter can be a key to gaining future funding.
3. Healthy Environment
Many people who work full time may spend more time with their co-workers than with their families. Help create a friendly and healthy work environment by encouraging employees to get to know each other. Print and distribute event programs and include pictures, titles, organizational charts, bios, or any other kind of information that employees want to share with their co-workers. It can be beneficial to provide an introduction of sorts for new or more introverted employees, in order to help break the ice. Happy employees will likely spread the word about how great your organization is, helping you stand out among the competition even more.
by Lance on October 11, 2011
Event Programs as Catalogs to Increase Sales
Whether you’re a small business owner, a part-time sales rep, or run a charity auction, you need a convenient and attractive way to display the items you have for sale. These days, many people turn to the internet to display and sell their items, and there has been a recent decrease in the number of printed catalogs available for the perusal of consumers.
But there is still something to be said for printed catalogs. Even those that choose to create online catalogs often have a printed version as well. This way, if the customer requests a printed version specifically, they will be ready to send one without delay. And with fewer catalogs on the market today, you may have a better opportunity to display and sell your items in print, especially in a tight-knit community or small town setting.
Creative Display
Use a unique design to format your catalog and help to grab customers’ attention. Event program printers offer the advice of expert graphic designers to assist you in the creation of your catalog. They can be a great resource in helping to plan the organization and layout. Depending on what type of company you have or what kind of products or services you offer, you may want to format things a certain way in order to increase the value of the catalog as a marketing tool.
The List Goes on
Create a catalog that is concise and to the point, or put the full spectrum of your products on display with event programs. They can be anywhere between 4 and 64 pages long, giving you a lot of room to list products or a few pages to feature your best and brightest. It all depends on the needs of the company or organization from which the products are being sold.
Increase Capacity for Sales
If you live in a small town or close community, you know that news travels fast. Word of mouth can be one of the easiest and cheapest ways to market items as the customer does most of the work for you by telling their friends and recommending your products to them. It’s also one of the most credible forms of advertising as one does not tend to recommend items that aren’t worth their cost to a friend or neighbor. Create a unique printed catalog to send out to your small town or close community, and start getting the news out about your business. Once they see the attractive and organized event program catalog in their mailbox, people won’t be able to stop talking about your products.
by Lance on October 10, 2011
Using Event Programs to Organize Conferences
The average number of people who attend a national conference tends to be pretty high. With any conference, the goal of the meeting is for people to come together and meet, share ideas and have the opportunity to learn from one another. A great way to enhance attendees’ ability to do this is to print event programs and distribute them at registration.
1. Introduce the Subject
Give attendees a starting point by including an introductory message in the event program. Use this opportunity to introduce any special guest speakers, general agendas, or anything else you want people at the conference to know about in advance. This way, everyone who has registered will have that information already, before the conference even starts.
2. Lay Out the Schedule
Allow the conference attendees to plan their schedules out ahead of time by laying out the conference schedule for them in the event program. Not only will they know then at what time they need to start their day, but also when break times are scheduled and when the day will be concluded.
3. Offer Recognition
At a national conference, there will inevitably be a number of people to thank and give credit to. Don’t leave these important persons out, give them the credit they deserve by listing their names in the event program. List the sponsors of your conference, volunteers that have given their time to help, or donors that deserve special recognition so that their names will be seen by all of the attendees.
4. Generate Profit
The event program can be used as an opportunity for advertising. Generate profit by contacting potential companies who might be interested in getting their name out there at a national conference, and ask them if they would be interested in purchasing ad space in the event program. This is a great way to benefit both the advertiser and those who put on the conference, in that the advertiser will get their company name heard by a large number of people, while the conference will have extra revenue in order to purchase supplies and other necessary items.
5. Plan for the Future
The conference has already been planned for this year, but what about next year? Get your attendees ready for the upcoming year by printing information about it in the event program. This is a great opportunity to keep people coming back year after year, and may even help to create a sense of community within the conference.
by Lance on October 7, 2011
Print Event Programs and Create Modern Memories
Remember your high school yearbook? Every once in a while, though high school years are long since gone, you pull it out of the bookshelf and glance through it. You look at the pictures, the names, the lists of who was in what club, who had the best hair, and who was nominated for the most potential to succeed (yes, it should have been you, but that’s another story).
What if you could do that for the group you belong to now, as an adult? It would be folly to rely on memory alone to recount events throughout the year, or try to remember the names of all the members on a certain panel without some sort of cheat sheet. There’s a plethora of information you can utilize to share with the group as well, all you need is the right format to use.
Classy and Attractive
Make a modern yearbook look snazzy and appealing by printing event programs. With these booklets, you have the option of adding literally any design, and can even work with a graphic designer who will help you create a unique booklet that satisfies the needs and desires of everyone involved. One of the best things about these printed booklets is that they are full color and full bleed, which makes them look very professional and worthy of recognition.
Organized and Informative
Just like a high school yearbook, include pictures and names, bios, and other interesting information about members in your group in the event program. This way, people can look back at this booklet for years to come and view people’s faces and names without having to try to recall them with no help. You can even include information on donations or other important addresses that members should have on-hand and can take with them. Get a head start on planning your group outings and include a schedule of upcoming events for members of the group to discuss and look forward to.
Space and Strength
Event programs can be printed any length between 4 and 64 pages. That gives you the opportunity to include as much or as little information as you want to. Keep it short and sweet if you only have a couple of things to highlight to your group members, or make it detailed and comprehensive so that people can refer back to it time after time for important information. You can create lasting memories with a modern yearbook, and the event program is a contemporary way to do it.
by Lance on October 5, 2011
How Event Programs Make Festivals Easier to Navigate
Festivals are a lot of fun, but they can sometimes be overwhelming. Many festivals today feature multiple days, several stages, and perhaps even more than one central location.
How does the modern-day festival-goer navigate the chaos in order to enjoy the most out of a festival? Well, that’s easy: use the event program.
You Are the Navigator
To maximize performance-watching potential and experience the biggest highlights at a festival, the most important thing to do is to use the map. The map will likely point out where each stage is, where the restrooms and food vendors are located, and may also list other important information such as the first-aid area or other places to get help. The map is one of the most useful items to be included in the event program.
The Line-up
Don’t miss the band that everyone has been talking about because of confusion over the time of the performance. Just reference the trusted schedule that can be laid out conveniently in the event program. It will likely reveal exactly who plays at what time, how long they will perform for, and what stage or location they will perform at. Keeping event program close at hand can help maximize the potential for entertainment.
Tell Me More
Those who attend festivals often want to know more about the band or performing artist they are watching. Many artists book festivals in hopes of attracting more fans, specifically new ones that may never have heard of them before. There may be additional information on the performing artists in the event brochure that you can read on the spot, take with you to learn about later, or show off to others. Just another reason your program is such a great festival companion.
Show Me the Money
Sponsors are a big part of putting on a festival. In many cases, the festival may not have come to fruition if the sponsors hadn’t been there to pony up the dough to purchase the appropriate resources. One of the best things about the event program is that it can also double as a list of the sponsors that will then get the recognition they deserve from the festival attendees. In addition to this, the event program can also be used as a kind of ad book, generating extra revenue that can be used to buy supplies, decorations, or even compensate a performer. All in all, event programs give your average festival-goer the opportunity to navigate the modern-day festival in an organized, intelligent and insightful way, while also providing a way to add extra revenue that benefits everyone involved.
by Lance on October 1, 2011
Make Memories Last with Event Programs
Think back on the last couple of years of your life, and try to remember every event you have attended.
Impossible, right?
Consider the possibility of keeping event programs to help remind you of all those little details that, try as you might, you want to retain but mother nature’s aging process is unwilling to let you hold onto. What if they were all neatly printed and organized into a single, informative and aesthetically pleasing memento? Now that would make a great keepsake.
- It’s OK to Show Off – What does every proud parent do with their child’s honor roll report card? Put it up on the refrigerator, of course! The same opportunity is there with the event program. Display that spectacular opera you just attended or highlight your nephew’s lead role in the school play.
- Who Sang That Solo? – Most people aren’t able to remember the names of everyone they saw in a play or a performance with more than one or two actors. Cue the event program. This convenient book makes a great reference for the performers and may include their parts, a bio, picture, or other specifics worth remembering about that magical night.
- I Like Your Style – Attract attention to an organization even after the event is long over, whether it is a conference, play, festival, or anything else people may look back on fondly. Print a unique logo or design on the event program cover so that anyone who glances at the souvenir will automatically take a gander at the company name.
- The Ads Don’t Stop – While buying advertising space can be costly, it can also be very beneficial in generating customer revenue and can help bring exposure to the company. The ads in a souvenir like the event program work the same way. They help bring a company exposure that in this case doesn’t quit. Every time you show the event program off to someone new, you will both glance at the advertisements listed along with it.
- Make your Mark – Perhaps the biggest reason why event programs make great souvenirs is that they have a special value to the keeper. Each individual’s experience of an event is subjective, and no one else can remember an event the exact same way you do. Every time you look at the event program, you will be reminded of how special that night was.
by Lance on September 2, 2011
Event Programs for Business Meetings
Funny thing about Power Point presentations: they’re made, primarily, of light. Certainly, I could email one to a customer, colleague, or trainee, and often I do, but in many instances, it’s nice to have a professionally printed booklet available to distribute during business meetings. They’re easy to create, simple to distribute, and always available, even during airplane takeoffs and landings.
It’s just another option.
If I often give a particular presentation, I’ll keep copies of the booklet on hand and present those in the meeting the choice: would they like me to email the presentation, or would they prefer to take the event program with them? Often they choose both. Clients who prefer not to take a paper brochure are free to leave them. I only make these books up for situations when I’ll be giving the same talk multiple times. That way, I can save costs with a larger print run, and keep distributing the booklets over a period of years.
They’re particularly useful in staff trainings. Even if I’m projecting a Power Point presentation, trainees can follow along in the printed book. They can make notes in the margins. In fact, I leave a few blank pages at the end for the purpose of taking notes. New employees have a handy document to which they can refer back at any time, and I spend less time explaining the same things over and over.
On more than one occasion, my event programs have saved the day when equipment failure and technological issues have made it impossible to share my Power Point presentation on a large screen!
For business meetings, I include items such as:
- A brief introduction to my business and the services provided
- An agenda for the meeting
- Details on how we operate and how my business can help
- Important contact information for people in the organization
I can reuse this basic information even if I need to change some of the major details in the template. For instance, if I am to give a large presentation to many people regarding a big project, I can still use many of the point, and most of the layout, while adding the details of the specific project being discussed.
Printing event programs for business meetings is an economical way for me to share information in a lasting format with those who prefer to receive print materials in addition to or instead of digital information.
by Lance on August 16, 2011
How to Put Your Event Program Together
And Event Program is an excellent accompaniment to any medium or large gathering. Conventions, conferences, and other big meetings can truly benefit from the organizational benefits of a convenient booklet distributed with the registration kit. Answer every question in advance and spend a lot less time answering the same question over and over.
What should you print when you print your Event Program? Here are some general suggestions:
- Cover Art: Use your organization’s logo, along with the name of the event. Or, create a college of photographs from past events. Another option is to employ artwork created by a group member, or, if you are a child-oriented organization, a young person.
- Welcome from the President: Ask the president, or another high-profile member to write a short welcoming message. They should greet attendees, outline the highlights of the festivities, and thank those who made the event possible.
- History and Mission Statement: You may like to provide a short essay about your organization: where you come from, what you do. You can update members on the years’ happenings or discuss your goals for the future.
- Map of the Venue: For a larger space, an easy-to-read diagram that clearly shows how to find panels, dining areas, vendor halls, and other event-related spaces keeps everyone from getting lost. You may even choose to include multiple maps, for instance, one of the entire venue, and one that shows who occupies each both on the convention floor.
- Schedule of Events: A simple grid, with time on the y axis and place on the x axis allows your guests to arrange their schedules without difficulty. They can tell at a glance when and where they should be. A second, text-based schedule, can provide more space for details about each panel or event.
- Biographies: For big names or folks with important ideas, a section containing a head shot and a one paragraph biography or statement is a great way to honor important people or concepts.
- Dedications and Special Thanks: Be certain to include a special shout-out to volunteers and others who have put in hard work to make this event a reality. Thank them by name and explain how they have gone above and beyond for the sake of the event.
- Contact information: Make sure to add important phone numbers, email addresses, or URLs.
- Ad Space: Don’t pay for your Event Book! Sell some ad space in the back to local merchants or group members. Providing useful coupons helps your guests and your sponsors.
Begin gathering details well in advance and organizing them. You may very well think of more information, unique to your group, that should be included. Or, you may wish to look to the future and collect contact information at the event, so as to print a directory to be sent to members afterward. You could also print a supplemental souvenir, comprised of photographs and statements taken at the event, which would arrive in the mail a few weeks after the conference, keeping your group and its mission at the forefront of your members’ minds.
by Lance on August 6, 2011
Event Programs for Organizational Success
Small and medium sized conventions and conferences can become even friendlier when participants have a simple way to redefine their social networks: in print. Rather than depend on Internet forums, you can help your guests and members out by publishing a print directory including only information that those involved are comfortable sharing with the group.
The idea of a face book predates the online social network. Used in schools, these little booklets included names and photographs of students, so that older students could identify new ones, and so that everyone could get a little extra help remembering the name of that kid they met at that party, or figuring out who that girl down the hall was. If your event is to include wide-spread socializing, there’s nothing like a list of names and faces to keep things friendly and social.
It’s easy and inexpensive. Here’s what you do:
1) In advance of the event, contact those attending and ask them to provide headshots along with some standardized information they wish to share with the entire group.
2) Compile the image files along with the text.
3) Compose an introduction to the pamphlet or the event, along with any another information you’d like to include.
4) Organize your group’s logo, along with any other digital images you’d like to you.
5) Send the files out to an online publisher, who will print your books fast and ship them directly to you.
6) You can mail your booklets out right before the event, or distribute them at registration.
This kind of event program helps your gathering become easier. In many groups, there may be tight knots of friends, newcomers who know no one, and shy wallflowers. Printing out a list of names, faces, and some interesting information about each person encourages mixing and mingling. Older members can see immediately which new members may need some encouragement, or may be of interest to them. New members can determine which older members they want to approach. And everyone can remember everyone else’s name.