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Taking it to the Streets

by Lance on July 16, 2010


Using Your Event Wristbands for Guerilla Marketing

Sure, it’s sneaky, but that’s the point. When you can get your name, logo, and message under the radar of today’s media-savvy consumer with a tiny and unexpected image, in a tiny and unexpected place, you’ve accomplished more than the most expensive ad campaign often does. Guerilla marketing makes sense and saves money, and your customizable Event Wristbands, used correctly, fill that need for you. Turn a basic security device into a stealth marketing tools for your company or organization. Paying close attention to the quality of the wristbands as well as their design can showcase your company or organization to those who aren’t event attending your event.

Designing

In many cases, your guests will wear your Event Wristbands outside your event, particularly if your event span multiple days and they choose to eat something that wasn’t prepared in a convention hall. Remember, if you’ve taken the trouble to create an interesting wristband and branded the festival effectively, some guests will continue to wear that paper bracelet for some days afterward; it becomes a status symbol, signifying that they were there, at the party of the century.

So, you want to be sure to prominently feature your company or organization’s logo, where everyone can see it. Add other pertinent information such as your website and tagline, something that allows the viewing public to learn a little more about your services. Eye-catching colors help make your wristbands noticeable, and the design should be something eye-catching, too, so that passersby and casual observers can’t help but see. Beyond this, your Event Wristbands should be made of a durable, waterproof material, such as DuPont Tyvek, that will withstand the wear and use of those attending your event. Paying mind to these basic principles can directly affect the success of this built-in advertising.

At Your Event

If you offer multiple layers of access at your event, color-coded wristbands become instant status symbols. While you’re keeping your event secure and organized, you’re also offering subtle suggestions to the crowd that they could be experiencing more: special events and extra perks, available for just a little more money. Offer the ability to upgrade at any time, or just remind people to plan ahead they can be VIPs next year. If a certain colored wristband offers access to private parties, VIP lounges, better food, or meet and greets with featured speakers or artists, it’s easy for your staff to see who belongs where, and it’s easy for your guests to see who’s getting the celebrity treatment. If it’s a corporate event, those special wristbands may motivate some staff to work harder in the hopes of achieving more privileges next year.

Exposure

Durable Event Wristbands provide extra publicity for multi-day events. Your participants will wear them for the duration of the event, advertising your organization to everyone who sets foot near that venue. Many guests will probably leave the venue, if only to get some better coffee or pick up some necessities at the drug store, providing you with extra exposure. When the public begins to see many people wearing these colorful paper bracelets around town, they’re bound to ask what’s going on. Remember, for stealth marketing, the most successful wristbands will be those with eye-catching colors and designs. For high-profile and trendy events, your wristbands may turn into instantly recognizable symbols, identifying who was there, and encouraging those who weren’t to buy tickets for your next event.

For added exposure, give your guests a reason to step outside the event. Partner with local businesses to offer coupons in conjunction with the event that tempt people to spend a little more, or, negotiate with these businesses to let the wristband itself serve as the coupon. Provide a list of shops where flashing that bracelet gets them a discount. Another way to leverage to power of the Event Wristband is to organize a march, vigil, or other outdoor activity. When confronted with masses of folks, all wearing the same colorful wristband, the locals will start asking questions, and your marketing efforts start to pay off.

Wristbands are Better than Tickets

Tickets are silent. Once the stub is torn away, the ticket ends up in a pocket, only to be removed if there is a dispute over seating, or if your guest enjoyed your event so much they decide to display the stub on a mirror, cork board, or refrigerator. Do you want to restrict the viewing of your great design work to the person collecting tickets? Customized, Event Wristbands provide valuable, subtle exposure for your business, event, or organization: an instant and functional guerrilla marketing tool.

Consider quality, custom-designed Event Wristbands for your company or organization’s next event in addition to, or in place of tickets. They help with organization and security, and provide an inherent marketing tool while showcasing the status of individuals within your company or organization. This will make the event efficient and navigable to guests who desire to network with others in their field, or who share their interests. Event wristbands make your next event special, with the added bonus of marketability.

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From Your Wrist to Eternity

by Lance on July 14, 2010


Recycling Colored Event Wristbands for Cool DIY Crafts!

Times are green, and breathing new life into unlikely old objects is hot. Repurposing recyclables to create something cool and functional is not just great fun. It can also be great business. Tyvek Event Wristbands are among those unlikely craft supplies. Reusing wristbands gathered and saved from events, you can create wallets, key chains, jewelry, and even artwork. Creating something new from Event Wristbands saves the energy it would take to recycle them (or keeps them out of the trash) while adding flair to your style or to your living room!

*  From Wristband to Wallet: Wallets and purses made from a variety of odd materials are ending up as progressive trendy accessories. Wallets are being made from plastic bags, old public transit cards, and even old stationary, like greeting cards. Event Wristbands are another great and durable material to use to create wallets. Tyvek is strong enough to withstand the test of time and use, plus this material creates something that works as a trendy conversation starter. The easiest way to create such a wallet would be to figure out a weave that will be aesthetically pleasing and work to hold the wallet together. The backing can be as simple as colored duct tape, which binds the outside of the wallet: a weave you’ve created from your variety of saved wristbands.

*  From Wristband to Jewels: You can even roll and cut the wristbands to a desired size to create unique and trendy jewelry. Earrings or even a keychain are especially good ideas if you have only a few saved event wristbands since they don’t require as much material as a wallet or even a clutch purse. With only a couple wristbands, you can create enough Tyvek beads to make a nice pair of earrings or other charms. While adding style to your outfit, they also act as keepsake reminders of music festivals and other events you have attended. And if you and a group of friends go to a music festival, creating things from your wristbands afterward lets you extend the fun you have had at the festival.

*  From Wristband to Hanging Artwork: Using an inexpensive canvas, paper, or even repurposed wood, you can create hanging artwork out of your Event Wristband. Be creative in composing the piece, feeling free to cut the wristband into shapes or lines. Tyvek can be glued, sewed, or attached with most types of adhesive.

*  From Wristband to Sculpture: If freestanding art is more your thing, you can also use the wristbands to build sculptural pieces that will act as conversation-starters in your living room. Cut them up into organic shapes to create a modern flower arrangement, or make something abstract. Making a sculpture will give your reuse of the wristbands a more dimensional, interactive quality that is also trendy and wholly unique.

Reusing your event wristbands gives you an opportunity to stretch your creative muscles, stay green, and create an instant keepsake of a variety of events you have attended. Having a get-together with friends to repurpose the wristbands is another fun way to breathe new life into a one-time-use object. It’s cool to be green.

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Using Quality Wristbands for End-of-School-Year Fun Days

Some schools host an annual Field Day, full of outdoor activities and competition, but when I was in elementary school, our last day of school was called Fun Day. It was a day of games and fun in the schoolyard, and we played Tug-of-War and other classic games. Sometimes classes or grades were pitted against one another, other times we played boys versus girls, or chose our own teams, but most administrators today understand how that can get out of hand. If you want to keep any event organized, the addition of Event Wristbands can be a great boon. You can make your school’s Field Day or Fun Day an organized and successful day of excitement for all involved, with customized, colored wristbands, which provide teachers and kids alike with a visual way of remaining with their given teams.

* Designing the Wristbands: Use the opportunity of using customized, colored wristbands to add some flair to the day! In advance of the big day, you can allow teams to create their own designs, hold an all-school contest to choose everyone’s favorite logo, or use an image you already have on file, such as your school’s icon or mascot. Then, you can print your wristbands online, creating wristbands that define your teams, provide your school with some extra advertising, and serve as souvenirs of the best day ever.

* Getting Students Involved in the Design: Teachers may desire to have their students choose a team name and design their own logo. These can easily be added to the wristband. Just get your kids into their teams and ask them to work together to decide on a name, a color, and a design or logo for their team. Provide them with stickers, stencils, and pictures for inspiration. Animal pictures can really inspire some creative mascots. This activity can set the tone for the whole day of games and fun, fostering a sense of teamwork and creative thinking even before the kids get outside. Remember, durable, waterproof DuPont Tyvek wristbands will really withstand the wear and tear of your active students.

* Activities for Colored Wristbands: In addition to Tug-of-War, other games can also utilize the color-coded wristbands that will keep your teams organized on this fun, yet chaotic, day in the schoolyard. Classic games like tag and a safe, less physical version of Red Rover all will work well with the colored team wristbands, which also make it easy to join smaller groups together to create bigger teams. Try other games like kickball and even fun trivia games that use knowledge learned throughout the school year, and be sure to ask the students for their input. Their ideas may surprise you! Whatever you choose, being able to identify and organize your students based on easily visible wristbands will make transitions fast and simple.

* Turning the Wristbands into Keepsakes: After coming in from the outdoors, teachers may plan arts and crafts activities that use the wristbands from the day. Many parents keep scrapbooks of their children’s activities, so a keepsake will be very much appreciated by the parents. Something as simple as mounting the wristbands on colored construction paper that the kids may decorate would work, or something as complex as turning it into a craft object like a pencil holder can also create a keepsake for students and parents.

Durable quality colored wristbands that are waterproof will stand the test of activity in the schoolyard, as well as the test of time as a keepsake. Keeping large, active school events organized and fun is very important to keeping the day safe, efficient, and fair for all. Colored wristbands are a great way to achieve a successful school event like Fun Day!

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Using Quality Waterproof Wristbands for a Multiple-Day Event

Big events can translate to big fun, whether that means a long weekend of nonstop music, a week-long athletic competition, or a company getaway that includes your employees’ families. Large events spanning multiple days usually take place in large venues, often with a large variety of activities. If you need to control access to different parts of the overall event, high-quality, colored, waterproof wristbands do the job, so you can keep your event organized and maintain your own peace of mind about security. Wristbands are an efficient way for you to identify your guests, and DuPont Tyvek wristbands are soft, flexible, comfortable and waterproof, so your participants can continue to wear their wristbands for the duration of the event, and perhaps for some days afterward!

* Designing Your Quality Waterproof Wristbands: If you’ll offer different levels of access, you’ll want color-coded wristbands to denote who can go where. Choose vibrant and distinct colors to immediately allow access to different parts of your event. For example, a gold wristband could mean unlimited access to all parts of the event including meals, swimming pools, and so forth. A green wristband could denote special access to the vendors’ floor. Blue wristbands could be assigned to speakers, volunteers, or other special guests. Determine how many different levels of participation you’ll offer and choose the perfect colors for each.

Every Event Wristband should include some basic information, such as your organization’s name, along with the name of the event. You might also include the venue and the dates. Also, you’ll probably want include your organization’s logo. If your participants leave the event for part of the day, they’ll still be wearing their wristbands: a bold and well-placed logo on a brightly colored wristband works as a stealth advertisement: an instant marketing tool for your company and your event.

* Getting a Handle on Your Event’s Venue: All-company events in large hotels or convention centers can benefit from the use of colored wristbands. They can help your employees identify each other and ensure they end up in the right place. For instance, you could color-code based on individual employee’s status within the company. Consider offering sales representatives green wristbands that denote access to all the panels about sales and marketing, while the I.T. team gets blue wristbands for technology panels. Your vice presidents and higher ups can have access to all panels and parts of the event. You can further ensure order by color-coding the rooms, speakers, or panels themselves, so that your employees know at a glance if they’re in the right place, because their wristbands will match the space.

Or, consider the venue’s available services as you determine points of access. Will there be private parties on some nights, or receptions to which on certain levels of management are invited? Multiple dining options, or optional day trips? Event Wristbands allow you to organize and assort your guests in whatever way makes sense to you

* Making the Wristbands Durable: Make sure, too, that you create your customized, quality wristbands out of waterproof material since your participants will be wearing them for several days, and many of them may be swimming. The waterproof material will also help them last through weather and general wear during the event. Tyvek is the material of choice for high-quality wristbands. It feels almost like paper, but it’s tough like plastic, and so comfortable your guests will forget they’re wearing it. It’s even recyclable! Once they go on, these wristbands stay on until they’re cut off, so you can rest easy, knowing that they’ll last for your entire event.

* Wristbands to Work as Identifiers of Status: If your group is large and hierarchical, your wristbands’ color can indicate where on the ladder participants are stationed. This can provide the event with added texture: attendees can identify others with the same level or position, or, if they seek to move up, they can determine with whom they may want to communicate with during the event. These delineations can also motivate your employees to achieve more. Perhaps at the next event, they can experience the prestige and privilege that comes with the next level of wristbands.

* For Families: Events for families can especially benefit from wristbands if there are to be various levels of age-appropriate activities. Color-code children’s to denote age: grade school kids will need different activities than tweens, while teenagers will need their own areas (and be grateful to you for keeping the younger kids out). Of course, this system can also help you keep older teens out of adults-only areas! You shouldn’t have to be policing the bar all week, or policing serious events for childish infractions. As an added benefit, these wristbands can help your staff determine where lost children belong if any should happen to wander away from their designated areas.

Using quality, colored wristbands that are waterproof will allow long-time use for your guests and their families. Including your group or event’s logo and name will also act as a marketing tool when participants are outside of the event itself. If you’re looking for a higher level of organization, security, and peace of mind, Event Wristbands can take you where you need to go.

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Customizable color wristbands can make your business's or organization's regular events to boost teamwork among employees more fun and efficient. Need to divide employees into different groups for corporate team building exercises? Color-coded and individually numbered Event Wristbands make it a cinch. You can create large groups of odds or evens (or, if your group is mathematically inclined, using more complicated functions) and smaller groups based on a random distribution of colors. Just order as many different colors as you need groups and ask each participant to choose a wristband. Or, pass out the wristbands yourself if you want to create your own groups.

Here’s an example of one team-building exercise to kick off the festivities.

Begin with a selection of colored Event Wristbands: each participant gets a color, and each color becomes a team. For this exercise, you will also need several large ropes with different types of knots tied throughout (maybe 4 knots per rope). The object will be to untie each knot, and the team to do so first will win. But this is the main task, be sure to utilize the wristbands throughout the event to create a variety of team-building exercises.

*  Colored Wristbands as the First Step to Team-Building: When you begin with colored wristbands, you’ll be able to easily identify each group by color. To make it even more unique and fun, let the first team exercise be coming up with a team name using the assigned color. For example, a red team may decide to call themselves the “red roses” and a green team may call themselves the “green giants,” and so on. In addition to a team name using the color, they can also design a logo for their team. This can even be done before an event at an office meeting, in which case, team names and logos can be printed on the Event Wristbands in advance, for greater team cohesion.

*  The Best Name and Design: You’ll want a panel of judges to declare the winners of the exercises. Points can be awarded in advance for winning designs and team names. Some companies will randomly choose their panelists, or you can wrangle some supervisors for the task, whichever is more fitting to your event. The judges will have to come to a consensus in choosing the winner of the name and design on the wristband, so this, too, will require teamwork on the part of the judges.

*  After the Winning Design is Unanimously Chosen: After the winning team for design and name on the wristband is chosen by the panel, that team will be permitted to choose which of the knotted ropes they will untie. The rope, therefore, should comprise a diverse variety of knots of difficulty. The winning team’s prize is the power to, as a team, figure out which rope has the knots that they would mostly easily untie. The remaining teams can be assigned to other ropes by the panel of judges, or, if ranking has been assigned to the previous contests, let that determine the order.

*  Untying the Knots: After the team with the winning wristband design and team name chooses their rope, the teams will begin to untie the knots. Teamwork and communication is imperative in untying the knots in the rope, so it is a very good exercise for communication and teamwork. The first team to successfully untie all of the knots in their rope will win the exercise. Depending on the event, prizes will be awarded to the team who finishes first.

Of course, that’s only one exercise. Once you’ve used your Event Wristbands to divide your company into groups, the day’s work has just begun. There are plenty of team-building exercises to help you create cohesion and unity.

Exercises like this require teamwork and communication, just as the design and team name on the customized wristbands requires strong teamwork and communication. This exercise can be adapted to a variety of businesses and organization employing team-building exercises at an event.

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Event wristbands can denote the VIP status of your visitors, verify their ages, or simply affirm that they’ve paid the price of admission. They're ideal for increasing event security. Creative minds can think of dozens of inventive uses for these versatile paper bracelets. Why not save money and add some extra excitement to the proceedings by turning your functional Event Wristbands into exciting Raffle Tickets?

*  Designing Your Raffle Wristband: In addition to the information and logo of your event, a wristband may also include a set of secure, individual numbers that can facilitate a giveaway throughout your event. You can choose prizes that spotlight your organization or business’s services or products, thereby adding a marketing edge to your event. Since people will be coming and going at your event, you may choose to have prize draws every hour or so during the event. This, along with the event wristbands, will create a buzz about the services or products your event endorses.

*  Choosing Appropriate Raffles: If your event is a local music festival, raffles can include CDs of the bands playing the event, as well as merchandise like T-shirts and posters. If your event is more focused on a business, you may raffle gift certificates and gift baskets that highlight your products.

*  The Advantage of Raffle Wristbands Over Tickets: Put simply, small tickets become lost at events, but wristbands will remain on the wrists of those at your event. Wristband raffles add some efficient flair to your event that puts the focus back onto your organization or business through the products and services raffled.

*  Charging More for Raffle Wristbands: To raise even more money at your event, charge more for admission for visitors to be given a raffle wristband. As long as the price is reasonable, most supporters will pay an extra couple of dollars for a chance to win something during your event. This can also help deflect costs of the event as well as the prizes being awarded.

The advantages to having event wristbands that double as raffle tickets will give your event a uniqueness as well, making your event stand out among others. This will also be a draw to your event in the coming years: some people will come to your event simply because of the added excitement of leaving with prizes. Previous winners and their friends will be strong supporters in this group!

Your business or organization gains instant exposure and your  raffle Event Wristbands instantly become a great way to advertise and market your business or organization. The ease of use and your ability to design customized event wristbands give you a lot of control over the marketing aspects of your event and what it signifies for your organization at large. Going yet another level for marketing, the prizes can even possess the logo of your event and organization, continuing to provide added exposure even after your event comes to an end.

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Why Tyvek ® Wristbands?

by Lance on July 3, 2010


Tyvek ® Wristbands for the Win!

You're preparing for a big crowd, and you want to manage it effectively. Event tickets get your guests through the turnstiles, but you want to make sure you can keep your attendees organized once they're at your venue. For this purpose, Tyvek ® wristbands are the perfect tool.

What is Tyvek ®?

Tyvek ® is a non-woven, synthetic material, with qualities of both plastic and paper, manufactured by Dupont ™. It can be printed on like paper, but it's durable like plastic, resisting folding, bending and tearing. It's strong, but lightweight and comfortable. Guests wearing admission wristbands made of this material may be surprised to learn that it is also waterproof, so your event can go on whether it rains or shines.

Tyvek ® is not only used for event wristbands. It  can be found in construction materials,  car and boat covers, advertising banners and posters, shipping envelopes, packaging for medical equipment and protective clothing. It has even been used by some designers as a material for fashion collections.

Tyvek ® Can be Upcycled and Recycled

One of the big draws of this material is that it can be reused and recycled. The material has found a strong following among crafters and "upcyclers" (individuals who creatively repurpose used materials).  One need only do a quick search on the internet to find a myriad of Tyvek ® reuse projects on DIY websites. From durable wallets made from reclaimed envelopes, to ponchos, purses, tents, and kites, Tyvek ® can be reused in countless creative ways.

 

Another benefit of this material is that it is recyclable. When you use wristbands at your big event, you can ask guests to return them at the end of the day. Made of polyethylene, similar to the material that plastic bottles are made from, this product is fully recyclable. Both you and your guests will feel better knowing that your event wristbands will be put to good reuse. You can find out more about how to recycle Tyvek ® by visiting the Dupont ™ website

Keeping Your Event Secure With Tyvek ® Wristbands

Wristbands can be found in a variety of colors, so that you can organize particular groups of guests. Whether you want to keep your underage attendees from sidling up to the bar or get your VIP guests into a backstage gathering, the brightly colored event wristbands can be used to quickly and effectively discern who should be where.

If you want to brand this material with a particular logo or text, brand away. Tyvek ® wristbands are best suited to inkjet printing which will not smear or rub. So when you decide to print event wristbands, you can submit your unique graphic to be included in their design. You can also order custom security wristbands that feature sequential numbering and unique holographic foils for quick visual checks. This  helps prevent imposters from entering your venue without paying.

Tyvek ® wristbands make use of a tamper-proof adhesive when fitted to an attendee's wrist. They can be attached securely and snugly. Because they resist tearing, they cannot be removed without destroying the wristband, so individuals can't exchange one band for another or pass a used wristband on to a friend.

A Unique Material for a Unique Event

When you're ready to ensure the security of a big event design, print and buy Tyvek ® wristbands. Made of a unique material, they are both cost effective and secure. You can order and print cheap custom wristbands online using your own custom logos and text.  Your event is special, and it takes a special material to help manage it!

 

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Wristbands for Simplicity’s Sake

How can a sheet of paper bracelets help keep your event orderly?

Consider your event before you need Wristbands. Maybe it started as a simple  gathering of friends and neighbors, a few  barbecues or a shared potluck for a small donation, perhaps billed as a fundraiser for the local PTA because you wanted to do something good. It was so much fun, the next year, you did it again. More folks came. Eventually, your annual party evolved into a community event. That's when you started thinking big.

You and your peers decided to turn it into a real fundraiser to benefit your city's schools.  Word got out. The venue was moved to a bigger location. Local vendors offered sponsorship. Restaurants catered. Bands got booked. Artists, and crafters and sellers of all kinds put up booths. Attendees even bought tickets. Maybe you realized they needed to wear event wristbands just so you could figure out who paid, or who was old enough to drink. What started out small grew, and now folks come from all over town to attend your yearly block party. If you haven’t started distributing Event Wristbands, now might be a good time to start.

When You're Ready To Enjoy Your Party as Much as Your Guests

Wouldn't it be nice to feel like you were still attending the small intimate gathering of the past? It's great to see a well-attended fundraiser, but you would like to spend less time directing and more time being at the event. When the occasion is well-organized, and the crowd is well-managed, even you can take some time to sit back, relax and enjoy the party, the ease of visual recognition provided by color coded wristbands can be the key.

How Do You Manage Your Growing Event?

When you expect a large number of guests, effective pre-planning can make a real difference. Managing the comings and goings of your attendees can take a lot of time and energy, so you'll want to keep this aspect of your event organized.

Begin when your guests arrive at the gate. Admission tickets are perfect for getting your guests in, but you may want a visible cue to ensure the right guests have access to the right events. Color wristbands are an excellent way to keep tabs on individuals once they make it into your venue. They allow volunteers or staff to immediately identify gatecrashers or underage drinkers. Wristbands just make it simple to determine who belongs where.

 

Who's Who at Your Event?

As attendees arrive, you can organize them using custom security wristbands. Admission wristbands allow security to easily identify whether individuals belong at your event. They make it easier for you to keep track of guests who may need to leave the venue, but want to return. Rather than holding onto ticket stubs that can get passed to others or getting a stamp that can easily be rubbed off, guests can merely show their wristbands to attendants.

If you are serving alcohol at your event, you can better manage sales by issuing bar wristbands to guests over twenty-one. This help keeps concession lines stay organized and move quickly.  You can also use event wristbands to manage your VIP traffic in the same way. Instead of collecting passes to special events, attendants can simply check to see if guests have the correct color wristband.

Additionally, Tyvek wristbands are durable, waterproof and hard to lose. They can't be wiped off like a stamp, and they are also recyclable, so when guests turn them in at the end of the day, you can feel good about choosing a sustainable material to help manage your event.

Enjoy Your Event

This year, spend less time directing guest traffic and more time being a part of it when you choose admission wristbands to help organize the crowd. It may be bigger than it was in the past, but it only means you have more opportunities to have a great time!

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Honk If You Love Bumper Stickers!

by Lance on June 30, 2010


When you're ready to take your message to the streets, custom bumper stickers are the perfect vehicle for your organization! Custom car decals and stickers can deliver word of your business to a wide audience at a low cost.

I May Be Slow, but I'm Ahead of You

How often have you been driving only to find your eyes drawn to a color car sticker on the bumper ahead of you? You need to pay attention to the driver in front, and because it's impossible to ignore them, it's also nearly impossible to ignore the message they've chosen to share with the public.

When you design and print bumper stickers for your business, you put your promotion on wheels. Your message is seen all over town and beyond. A well designed car window decal or bumper sticker can illicit interest from whole new audiences.

Speak Your Mind

While a bumper sticker may not have as much space as a poster or billboard, a well designed one can help you get your message across just as well. You're working with limited room and limited attention, so you'll want to choose a message that stands out and captures your audience right away.

When deciding on a message for your car stickers, choose something concise and memorable. How much information do you want to share? Is a slogan or a logo enough? Should you include the phone number of the business or its website address? Share enough information that the curious will be able to find you easily without cluttering your design.

My Other Car is a Bicycle

With the growing green movement, more and more folks are hanging up their car keys and using their bikes instead. This is great for the environment, and it can also be great for your advertising campaign. When you envision bumper stickers, you may picture a long rectangle with a bright, witty slogan, but you can also print quality weather proof square and oval bumper stickers which can wrap easily around any part of a bike frame or cart.

You still have your promotion on wheels , and you can be happy in the knowledge that your traveling marketing campaign is having less impact on the environment!

The Art is Not in Making Money, but in Keeping It

One of the great things about using bumper stickers is that they can reach more folks than traditional advertising, helping you stretch your marketing budget even further.  When you buy ad space on billboards, newspapers or on the web, it stays put. Readers and visitors only see your message  if they drive by or remain on the page. When you make your own stickers, they get around, touching many more potential customers as they go. When you share them with current customers, you also help to reinforce their bond with your brand.

Making custom stickers is a relatively easy process. You can design and print custom bumper stickers in a variety of sizes online. You can upload your own images and logos to show off the unique nature of your brand. Choose waterproof, weather resistant vinyl bumper stickers to ensure your message lasts for a very long time.

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Wristband Reminders

Consider the Event Wristband, a thin Tyvek thread that connects your organization and your supporters. When your annual fundraising event is over, how do you stay connected with your attendees? You want to keep your cause on their radar throughout the year, and you want them to return with enthusiasm when the time comes to host your event again. You may stay in contact with your guests through personal interactions, direct mailers, newsletters and email updates, but these are only effective if you've done the work to build goodwill with your patrons from the beginning.

How do your patrons stay connected with your cause? Do they remember the reason for the event once the last band has left the stage and the kettle corn has gone cold? Does your event or cause come up in casual conversation? Are your patrons left with positive reminders of the big day that they can turn to once it's done? Will they keep their Event Wristbands to remind themselves of the wonderful time they had at your past event?

While planning the actual event is important, it's just as important to consider what happens afterward. Helping your guests create positive memories is necessary to growing your event over time, and your Event Wristbands can be part of those memories.

Start with your Event

What keeps your guests buying event tickets year after year? First and foremost, you know how to put on a great occasion! It's well-planned and well-executed, for a worthy cause, and provides your guests with the opportunity to create memories will last forever. 

Guests who return have strong associations with your event.  It's already special to them. Perhaps a married couple wearing your carnival wristbands at this year's celebration met on your midway at a past one, and they return to reclaim the happy feeling of that day, and to collect a new wristband to add to their memory book. Maybe your neighborhood picnic has become someone's family tradition or your annual art fair has become a festive occasion the whole community looks forward to and plans around. Last year's wristband may remind them to buy this year's tickets.

New attendees are experiencing your annual fundraising event for the first time. They may already feel strongly about your cause, but it's just as likely they were drawn to your event not by the cause but by the activities you have to offer.  Maybe they don't know much about the women's shelter you're fundraiser is benefiting, but you've booked a band they really want to see. Your goal is to show them a great time that they will connect with your charity in the years that follow. From the moment they don their admission wristbands and walk through the gates, you have their attention. Make good use of it!

Provide Opportunities for Memories

Don't miss any opportunity to help your guests create strong, lasting memories.  From the moment you plan your promotion through the day of your event, you can lay the groundwork to keep your cause in your guest's hearts and minds through the months and years to come. Every time and in every way you interact with your patrons you sculpt how they perceive your cause.

Start by choosing collateral appropriate to your audience. The right images and language can draw the attention of your patrons and sustain it for a long time. Before your fundraiser, you can advertise using well-designed posters and flyers or direct mailers such as invitations and postcards.  During your event maintain the same branding on your tickets, admission wristbands, and other collateral.

Custom tickets work well for crowd management, but custom event wristbands are also quite useful. Patrons wear these from the moment they walk through your gate until after they leave. Different color wristbands can help you quickly discern the ages of guests for drink concessions or tell who has access to which activities. Most importantly they serve as constant reminders for the guest themselves. They need only to catch a glimpse of their wrists to remember the reason for the day. When they leave the event, admission wristbands can also be the cause of conversation and questions helping you drum up interest in your cause by word of mouth.

Something to Hold Onto

After your fundraising event, your guests will be left with many strong memories of the time they spent there. The collateral they take with them can help serve as a reminder of your day. Along with the pictures they might take, your guests will also have your branded tickets and event wristbands to help evoke a sense of nostalgia. When these are branded with the design of your event, they become souvenirs of the wonderful time they had and reminders of the cause you hope to promote.

 

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